Yashica 44LM

These vintage Yashica brochures are a stunning example of modernist design principles. Designed in the 60’s — they feature a beautiful wood type logo (similar to Nisswa), clean photography with great detail shots and a condensed san-serif for headings.

One can only speculate as to how the company have arrived at the bland logo and brand they use today.

YashicaYashica

3 Comments

  • Billy Ben

    March 5th, 2010 at 3:27 am

    Truly stunning example!
    ;)
    nice site you have by the way!
    Greetings from switzerland…

  • selene

    April 23rd, 2010 at 3:51 pm

    Thanks for compiling and sharing such things.And your website is also wonderful.

  • Dfasdq34Sdfse

    October 13th, 2010 at 8:19 pm

    Nice post

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